Satisfied customers; 6 ideas to achieve this
We, as human beings, like to have our wishes fulfilled. (Usually our own desires). Just think about it. Every day we fulfil the same cycle: need → satisfaction, which gives us so many good times, over and over again. This is what we do when we cover all kinds of needs, from the most basic ones, such as food, to higher ones, such as intellectual ones.
And it is also, after all, what most companies are made for: to meet the needs of human beings.
Getting satisfied customers is a great way to achieve success and survival in a business. Satisfied customers are often loyal, and may even advertise your brand positively, sharing their satisfaction with friends or family.
But getting happy, fresh customers like fresh lettuce in the sun requires a little effort and some action, so do you want to know how to do it? Let’s look at some ideas.
– Listen to your customers and think about their needs
Do you think you know what your customers need because you’ve been working in the sector for many years and that’s it? Don’t be so cocky!
Many entrepreneurs start from the idea that they know perfectly well what the needs of their potential users are, and this is usually not true.
There is no doubt that experience will help you to better understand what they need, but it will also make you listen to them. In this blog we have already talked about some ways to find out what their needs are. Click here. And also remember that listening to your customers will let them know that you care about them, which will lead to greater closeness.
– Offer quality
It’s a sure thing. Although every human being is different, good quality will be a commonplace for most people.
In addition, remember that quality must be part of the business philosophy and imbue all its activities. It’s not just about offering good quality products, but also about other decisive factors, such as logistics, customer service, etc., these also play a big role here.
– Treat them properly
Since your clients are human beings. Or have you forgotten this?
Human beings are emotional beings, and therefore one of the things we like the most is to be treated well. A positive interaction with your customers will be decisive in determining their satisfaction and in ensuring that they form the opinion they have of your company – did you plan to kick them out once they bought from your store? That is such a bad decision….
– Provide good information
Usually and specially if what you market is products or services that have a certain complexity, your customers will need guidance to know their characteristics.
Don’t leave them alone at this point! Your users will greatly appreciate it if you provide them with information to make their lives easier. You’ll see how their satisfaction level will rise.
– Give your customers a bonus
You serve quality products designed to meet their needs. And that’s very good, but how about going a little further?
Think of a way to offer your customers an extra that will further enhance their feeling of your products and your company – what if you offer a gift? Or a free tutorial. Or if you extend the warranty beyond your competitors.
These are just some ideas. There are many ways to do this and it’s up to you to find the ones that can help your customers and your business. The point is to offer added value to your products to make your customers even more satisfied.
– Take great care of your customer service
It is the last point, the key place that will decide if some of your users will leave your company or if on the contrary they will swear (almost) eternal love to you.
The customer service of a company can be dedicated to multiple activities, but whatever they are, if you take care of them you will also be taking care of your users.
Imagine, for example, that the service receives contact from a customer who has a complaint to make (because, no matter how hard you try, there will always be a problem or a dissatisfied user). Customer service will be your lifeline if things haven’t worked out at some point.
Good customer service will not only solve the user’s problems, but will also give them the feeling that they will be able to fix other incidents that may arise in the future, which will have an impact on the user’s confidence and the opinion they have of your business. Remember that maybe through good customer service, you can turn a disappointed (or even angry) customer into a satisfied one.
But, as you probably know, getting customer service up and running isn’t always easy. To achieve this you must have many ingredients, such as the necessary doses of interest and effort, a good organization and a very professional team, equipped with the appropriate means.
Do you think that’s a lot of sailcloth? Don’t worry! Maybe Integria IMS can help you.
Since Integria IMS is a program that has, among many other features, an incident management system (help desk software) based on tickets (ticketing), which is capable of helping in the management of customer service in companies or organizations.
Do you want to know more about what the Integria IMS ticketing tool can do for you? Click here: https://integriaims.com/en/product/help-desk-software/
Or you can also send us any questions you may have about Integria IMS. You can do it in a very simple way, thanks to the contact form at the following address: https://integriaims.com/en/company/contact/
Also, remember that Integria IMS has other very useful features, such as an inventory or a project management system.
The team behind Integria IMS will be happy to assist you!
And don’t forget to have a look at the other articles that we have published in this blog, we are pretty sure that you will like them. What did you think of this article on satisfied customers? Leave us your opinion about satisfied customers in the comment section below.
Alberto is one of the translators of Integria IMS. He is also a singer-songwriter and he also can play the guitar and the piano.